Introducing Communication Theory:Analysis and Application, 第五版 (ISE)
Introducing Communication Theory:Analysis and Application, 第五版 (ISE)
$1,000
ISBN：9780071326476
出版日期：2014/01/15
尺寸：236x185x19mm
庫存=0
運送方式：
下單後立即採購，需5-7個工作天。
Introducing Communication Theory：Analysis and Application focuses on the links among theory and everyday experiences. The text uses an engaging writing style to present the concept of theory, and helps students become insightful critical thinkers.
Features
■ An entirely new chapter on the interrelationship between technology and communication.
■ An entirely new chapter on media and communication.
■ Theory in the Popular Press boxes
■ TECH QUEST - Technology-based discussion questions
■ The first three chapters of the book provide a solid foundation for studying the theories that follow.
■ Theory chapters in Part Two are organized into six sections with section openers to introduce groups of theory chapters.
■ Chapter-opening vignettes. Each chapter in the book begins with an extended vignette that is then integrated throughout the chapter.
■ The vignettes help students understand how communication theory plays out in the everyday lives of ordinary people.
■ Each chapter opener
■ Structured approach to presenting each theory. Each theory chapter has a consistent format that begins with a story, followed by an introduction, a summary of theoretical assumptions, a description of core concepts, and a critique.
■ An entirely new chapter on the interrelationship between technology and communication.
■ An entirely new chapter on media and communication.
■ Theory in the Popular Press boxes
■ TECH QUEST - Technology-based discussion questions
■ The first three chapters of the book provide a solid foundation for studying the theories that follow.
■ Theory chapters in Part Two are organized into six sections with section openers to introduce groups of theory chapters.
■ Chapter-opening vignettes. Each chapter in the book begins with an extended vignette that is then integrated throughout the chapter.
■ The vignettes help students understand how communication theory plays out in the everyday lives of ordinary people.
■ Each chapter opener
■ Structured approach to presenting each theory. Each theory chapter has a consistent format that begins with a story, followed by an introduction, a summary of theoretical assumptions, a description of core concepts, and a critique.
